Which Salesforce Certification Is Best : Find the Right Salesforce Certification for Your Career Goals 

Salesforce is among the most widely used customer relationship management (CRM) platforms worldwide, and Salesforce certifications are highly prized by companies.

Choosing the appropriate Salesforce certification for your professional aspirations might be challenging with so many options available. 

In this blog, we will examine the various Salesforce certifications in this article and assist you in selecting the one that best suits your professional goals. 

Here we will provide you with the knowledge you need to decide which Salesforce certification is best for you, whether you are a novice or an experienced worker.

What Salesforce Certifications Are Available to Pursue?

Depending on your professional objectives and degree of expertise, there are several Salesforce certifications you may pursue. The following are a few of the most well-known Salesforce certifications.

  1. 1

    Salesforce Administrator 

    This certification is intended for people who are in charge of administering and maintaining a Salesforce deployment and have a basic grasp of Salesforce.

  2. 2

    Salesforce Advanced Administrator 

    This certification is intended for people with in-depth knowledge of Salesforce administration who are in charge of overseeing and maintaining a Salesforce implementation, including setting up unique objects and fields, controlling user access, and diagnosing problems.

  3. 3

    Salesforce Developer

    This certification is intended for those who are in charge of developing unique solutions and connecting Salesforce with other platforms and have Apex and Visualforce experience.

  4. 4

    Salesforce Consultant 

    This certification is intended for those who have worked with Salesforce deployment, configuration, and customization and are responsible for working with clients to understand their business requirements and offer solutions.

  5. 5

    Salesforce Marketing Cloud Consultant

    This certification is intended for those who have prior Salesforce Marketing Cloud expertise and are in charge of managing and executing marketing initiatives.

  6. 6

    Salesforce Sales Cloud Consultant

    This certification is intended for professionals who have prior expertise with Salesforce Sales Cloud and are in charge of managing sales processes and accounts.

  7. 7

    Salesforce Service Cloud Consultant

    This certification is intended for users who are in charge of overseeing customer service procedures and cases and have prior Salesforce Service Cloud expertise.

  8. 8

    Salesforce Pardot Consultant 

    This certification is intended for those who have expertise with Salesforce Pardot, a B2B marketing automation technology, and are in charge of developing and managing marketing campaigns, lead scoring and grading, and connecting Pardot with other systems.

Which Salesforce Certification Is Most Valuable in 2023?

Salesforce is a highly popular Customer Relationship Management (CRM) platform, and its certifications are widely recognized in the technology industry.  

Salesforce Certified Administrator:

Salesforce Certified Administrator is one of the most demanded Salesforce certifications. This certification program is aimed at individuals who have a basic understanding of Salesforce administration and are responsible for managing user setup, customizing the platform, and maintaining data quality.  

The certification tests an individual's knowledge of user management which is understanding how to manage user accounts, profiles, and roles.

Holding a Salesforce Certified Administrator certification demonstrates a level of expertise in the Salesforce platform, which is widely used in organizations across various industries.  

Salesforce Certified Platform Developer I:

Another popular certification among Salesforce enthusiasts is the Salesforce Certified Platform Developer I which is aimed at individuals who have a strong understanding of Apex and Visualforce and are able to develop custom applications on the Salesforce platform. 

The certification tests an individual's knowledge of key areas like Apex, Visualforce, Development Lifecycle, Security and Performance. 

This certification also provides a foundation for individuals who are interested in advancing their careers in the Salesforce ecosystem and obtaining higher-level certifications, such as Salesforce Certified Platform Developer II.

What Are the Benefits of Getting a Salesforce Certification?

Obtaining a Salesforce certification has various advantages, including:

  • Career Advancement 

    Employers place a high value on Salesforce credentials, so obtaining one may help you progress professionally or lead to new employment prospects. Many businesses prefer to hire certified individuals since they have shown their Salesforce expertise and skills.

  • Increased Earning Potential

    Salesforce-certified professionals often earn more than their non-certified peers. Salesforce-certified workers may earn an average of 15-20% more than non-certified professionals, according to Payscale research.

  • Professional Recognition

    Salesforce certifications are renowned and well-known in the field, and they show potential employers and coworkers that you are highly knowledgeable and proficient in Salesforce. 

  • Improved Job Performance

    You will get a better grasp of Salesforce by obtaining a Salesforce certification, which will help you to carry out your duties more successfully and effectively.

  • Access to Exclusive Resources

    People who hold a Salesforce certification have access to special resources like the Salesforce Certified Community, where they can network with other professionals who also hold the certification, get guidance and support, and stay current on Salesforce's most recent innovations.

  • Increased Job Security

    As Salesforce expands and changes, certified experts are highly sought after and more likely to be kept on by their companies.

  • Continuous Learning

    Salesforce certification necessitates ongoing education and being current on platform updates and capabilities, which will help you remain ahead of the curve in the industry.

  • A Better Comprehension of the Salesforce Platform  

    Obtaining a certification will offer you a solid grounding in the Salesforce platform and aid in your comprehension of its features and best practices. You'll be able to provide your company and consumers with greater value as a result. 

Overall, obtaining a Salesforce certification may assist in professional advancement, increased earning potential, enhanced work performance, and industry relevancy. Additionally, it distinguishes you from your colleagues and shows potential employers how knowledgeable you are.

Which Salesforce Certification Should a Beginner Start With?

If you are a newbie looking to get started with a Salesforce certification, the Salesforce Administrator certification is a fantastic place to start. This certification is intended for individuals who have a basic understanding of Salesforce and are in charge of administering and maintaining a Salesforce setup. 

This certification will provide you with a firm foundation in Salesforce administration, including developing custom objects and fields, managing users, and troubleshooting issues.

The certification has no prerequisites. However, Salesforce advises that you have at least six months of experience with the platform. Earning the Salesforce Administrator certification will provide you with a better understanding of Salesforce, allowing you to do your work more successfully and efficiently. 

What Are the Main Industries That Seek Salesforce Certified Professionals?

Numerous sectors utilize Salesforce, and many of them have a significant demand for trained professionals. The following are some of the key sectors looking for Salesforce-certified professionals:

  1. 1


    Companies that offer Salesforce-related services, such as consultancy, customization, and integration, are in great demand for certified individuals. Salesforce is widely employed in the technology sector.

  2. 2


    Certified Salesforce experts are highly sought after for positions in sales, customer service, and marketing at numerous financial services firms.

  3. 3


    Many healthcare providers utilize Salesforce, and qualified individuals are in great demand for positions in patient management, claims processing, and customer support, among others.

  4. 4


    A lot of retail businesses utilize Salesforce, and qualified individuals are in great demand for positions in sales, marketing, and customer support.

  5. 5

    Non-profit Organizations

    Many non-profit organizations utilize Salesforce, and trained individuals are in great demand for positions in fundraising, volunteer management, and donor management, among others.

  6. 6


    A lot of government organizations utilize Salesforce, and IT, case management, and citizen services positions all have a high demand for certified Salesforce workers.

  7. 7

    Professional Services

    Many professional services organizations use Salesforce, and certified Salesforce experts are in great demand for positions including project management, client management, and business analysis.

Best Resources That Will Help You Get a Salesforce Certification in 2023

Trailhead, Salesforce's in-house learning platform, offers a comprehensive and interactive way to learn Salesforce and prepare for certification exams.

Salesforce User Groups (SFUGs) are local communities of Salesforce professionals and enthusiasts who meet on a regular basis to share knowledge, best practices, and tips. 

Course providers such as Udemy and Whizlabs are also excellent resources for preparing for Salesforce Certification.

Udemy and Whizlabs courses can be advantageous for obtaining a Salesforce certification because they provide self-paced, online training that can be completed anytime and from any location.

Udemy | The Complete Salesforce Certified Administrator Course

This course consists of 22 hours of on-demand video. This course will help you understand the core concepts tested on the Salesforce Administrator Certification Exam.

You'll also gain an understanding of how to deploy Salesforce Lightning Experience. This course is intended for Salesforce Platform newcomers. 

Those with Salesforce experience will also benefit from this course, as each section of the Salesforce Administrator Exam Guide is thoroughly covered, not only attempting to teach core concepts but also providing hands-on experience.

Whizlabs | Salesforce Administrator Certification

This course consists of 2 hours and 58 minutes of training videos along with objective-based practice tests. This course, which includes data management, automation, and reporting, is intended to help people get ready for the Salesforce Certified Administrator exam. 

It covers all the major topics covered in the exam. To help you assess your knowledge and determine what areas require more practice, the course offers a wealth of study materials, quizzes, and practice exams. 

Additionally, it provides feedback and justifications for your errors to make sure you know why a particular response is right or wrong.


In conclusion, Salesforce is a well-known platform that offers a variety of solutions for companies of all sizes, and certified people are in great demand across a variety of industries. 

A Salesforce certification will help you learn the platform better, do your work more effectively, earn more money, and find new employment prospects. Beginners can get started with the Salesforce Administrator certification, and it serves as an excellent launching pad for more difficult qualifications.

About the author


Youssef is a Senior Cloud Consultant & Founder of ITCertificate.org

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